More Power to You

Energizing the launch of a new biotech facility.

The Challenge

Announce new facilities in Geneva in order to Increase brand awareness and drive revenue in the European market among small to midsize biotechs.

The Insight

As demand for innovative biologics and effective biosimilars to treat cancer, infectious diseases, and autoimmune diseases continue to rise, developing and manufacturing these and other therapeutics, remains complex and time-consuming. By co-locating in one facility, KBI Biopharma and Selexis deliver trusted, streamlined, and cost-effective solutions. This combination of co-location and collaboration served as the strategic pillar of the campaign.

The Idea

“More Power to You,” an empowering call to action for biotechs and all they could now accomplish with KBI and Selexis together.


The launch campaign delivered powerful results right out of the gate in terms of both awareness and closed business.


client deals delivered within just 6 weeks of launch


contacts influenced in the sales pipeline


earned media impressions and 30 pieces of coverage in key press